Note: This working session will be held on Wednesday, May 28 from 1pm to 3pm ET.
With the rapid advancement of social media, AI, and the countless apps that keep us constantly connected, there’s a growing social phenomenon urging us to "touch grass" and reconnect with the natural world. As we continue to navigate the digital landscape, it’s important to reflect on how we can balance online engagement with real-world sustainability and personal values.
As a small business owner, you’re constantly balancing the demands of growing your brand, managing day-to-day operations, and staying ahead of the competition. In a world where digital marketing is often seen as a necessity, it can be overwhelming to determine where to invest your time and energy for the best return. This workshop is designed to help you rethink how social media and digital tools fit into your broader business strategy, focusing on sustainability, authenticity, and long-term profitability. By understanding how to navigate the digital landscape effectively, you can build a business that thrives both online and offline, without compromising your values or burning you out.
Here’s what we’ll explore:
Analyzing the return on investment (ROI) of social media-based marketing
Moving beyond social media to achieve long-term, sustainable profit
Taking calculated risks to grow your profit margin
Earning income while staying true to your political beliefs and values
Breaking free from the authenticity trap that keeps you online more than necessary
Just 20 seats available. Reserve your spot today.